State Farm: Jazz Bath

Feb 2023

State Farm presents 'Jazz Bath,' a commercial spot that leans into comedic musical performance. The project features a protagonist equipped with a saxophone, performing within a retro-styled bathroom environment. The execution utilizes cinematic lighting and distinct pastel tones to establish its atmosphere. With a heavy focus on 1980s visual cues, the project incorporates live-action techniques to integrate elements like bubble baths and vintage props. The project was developed by The Marketing Arm, with music and sound production provided by Yessian Music.

Humorous, Horizontal, Cinematic, Warm, 1980s

Bathroom

TVC / TV Commercial