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State Farm: Batman vs. Bateman

Date

Mar 2025

Description

State Farm presents 'Batman vs. Bateman,' a high-production campaign that leverages cinematic live-action techniques to bridge the gap between iconic pop culture figures and everyday service reliability. The narrative follows a sharp visual trajectory, utilising moody lighting and an expansive urban cityscape to establish its distinct commercial atmosphere. Developed in collaboration with Highdive, the project relies on intricate VFX and professional cinematography to maintain a polished, sleek aesthetic throughout the dynamic sequences. Post-production work was shared between Parliament and The Harbor Picture Company, with sound design and music contributed by Another Country Studios and Barking Owl, and production handled by Hungry Man.

Style

Horizontal, Cinematic, Moody

Industries
Color
Jet Black
Crimson
Background

Residential Building

Context

TVC / TV Commercial

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