Starbucks explores the fresh ingredients of their Kiwi Starfruit beverage in this commercial campaign. The film highlights the drink’s composition through a series of macro shots, pairing vivid green starfruit and sliced kiwi with the crisp movement of splashing water and ice.
Developed by Big Spaceship, the production utilizes saturated color palettes and natural light to emphasize the chilled texture of the drink. The spot maintains a focused, rhythmic pace, supported by audio production from MAS-Music and Strategy, before transitioning to a product reveal against a clean gradient backdrop.
