Sony

Nov 2024

Sony's 'Listen Closer' campaign, led by the creative team at Anomaly Berlin, highlights the intersection of modern communication and personal audio technology. Through a series of transitions between a sophisticated urban interior and a soft-lit forest landscape, the project focuses on the emotional connection facilitated by wireless audio devices. Produced by 100%, the film employs a cinematic live-action technique. The visual approach utilizes warm lighting and shallow depth of field to create a clean, grounded aesthetic that grounds the narrative in a moment of intimate interaction.

Horizontal, Cinematic, Warm, Clean

Consumer Electronics

Hotel Room

TVC / TV Commercial, Brand Film / Corporate Video