Sony: Ether
Brand
Date
Jul 2025
Description
Sony presents 'Ether,' a cinematic production that explores fluid motion and form within an aquatic environment. The project centers on the grace of human movement, featuring a subject navigating deep turquoise waters in a flowing, translucent dress. Produced by SQUIB., the sequence utilizes natural light to capture the interplay between soft shadows and clear water. The aesthetic leans into a cool, tonal palette, relying on ambient lighting and fluid live-action techniques to maintain a serene atmosphere across both intimate close-ups and wider, encompassing shots.
Style
Horizontal, Cinematic, Cool
Techniques
Underwater, Natural light
Color
Cream
Background
Ocean
Context
Brand Film / Corporate Video
Associated creatives
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