Saint Laurent: Winter 2023
Brand
Date
Nov 2025
Description
Saint Laurent’s Winter 2023 campaign frames its latest collection within a stark, brutalist concrete parking garage. Directed with a cinematic aesthetic, the film utilizes wide architectural shots of curved ramps and structural pillars to contrast against tight, high-contrast portraits of the models. The production leans into a desaturated color palette and cool ambient lighting to establish a nocturnal atmosphere. This live-action project emphasizes the polished textures and clean lines central to the collection.
Style
Horizontal, Cinematic, Desaturated, Clean
Industries
Color
Jet Black
Slate
Background
Carpark
Context
Advertising Campaign
Associated creatives
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