Saint Laurent: Saint Laurent Women's Summer 2025
Brand
Date
May 2025
Description
Saint Laurent's Women's Summer 2025 campaign features a series of portraits centered on model Apolline Rocco Fohrer. The photography, executed by Mark Kean, leans into a sharp, tailored aesthetic, showcasing structured outerwear and monochromatic detailing. The imagery utilizes clean, natural light against a minimal architectural backdrop to emphasize the precision of the collection. The production involved hair styling by Duffy and makeup by Pat McGrath, with casting led by Samuel Ellis Scheinman and manicures by Alexandra Janowski.
Style
Vertical, Commercial, Clean
Techniques
Natural light
Industries
Color
Jet Black
Pure White
Background
White Seamless
Context
Advertising Campaign
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