Saint Laurent: Saint Laurent Men's 26 Show

Jun 2025

The Saint Laurent Men's 26 Show campaign captures the latest menswear collection through a series of editorial portraits and runway documentation. Photographed by Lucie Rox, the project emphasizes fluid tailoring and minimalist architectural settings, utilizing deliberate long exposure techniques to convey a sense of movement and rhythm. The imagery focuses on oversized silhouettes, textured layering, and a refined palette of earth tones and cool blues. The aesthetic is defined by sharp grooming led by hair stylist Duffy and makeup artist Pat McGrath, with casting directed by Samuel Ellis Scheinman. Through the use of natural light and soft studio lighting, the campaign presents a clean, contemporary study of classic menswear proportions.