Saint Laurent

Dec 2025

Saint Laurent continues to redefine the intersection of luxury goods and everyday utility through its Rive Droite SL Lifestyle project. Moving beyond traditional seasonal fashion, this collection of imagery focuses on an elevated, athletic lifestyle aesthetic that seamlessly bridges the gap between high-end accessories and the functional objects defining a modern day. Captured with a clinical eye, the editorial photography leans into a minimalist framework, where high-contrast textures—ranging from rich orange leather and satin pillows to the cool reflection of mirrored trays—take center stage. Photographer Anaïck Lejart expertly utilizes natural light to accentuate the tactile grain of leather goods and the crisp geometric order of these curated vignettes. By placing iconic Saint Laurent tote bags alongside tennis rackets or analog cameras, the campaign suggests a deliberate, sophisticated way of living that values both form and function. The contributions of set designer Mathilde Vallantin Dulac are fundamental to this visual language, creating balanced, top-down compositions that feel both sterile and deeply inviting. This series of commercial images avoids clutter, instead prioritizing a refined color palette and precise placement that transforms mundane accessories into must-have lifestyle artifacts. Each frame captures the brand’s commitment to a cohesive, high-fashion narrative, proving that true luxury resides in the thoughtful arrangement of one’s daily environment through a sharp, contemporary lens.

Commercial, Commercial

Natural light

Bags & Accessories, Fashion