Saint Laurent

Jan 2026

Saint Laurent’s Spring 2026 campaign for the Mombasa handbag line channels a raw, documentary-style perspective on luxury fashion. Directed by Glen Luchford, the creative assets feature Bella Hadid across a series of stark, urban-set vignettes. The imagery moves through concrete corridors and vintage interiors, focusing on the interplay between structured leather accessories and delicate lace-trimmed apparel. Executed through an analogue film aesthetic, the campaign leans into a gritty, cinematic visual language. The use of grainy textures, desaturated tones, and subtle timestamp overlays captures a nostalgic atmosphere, balancing high-fashion polish with the immediacy of vintage 16mm footage.

Vertical

Analogue / film

Luxury Fashion Houses

Concrete Texture

Advertising Campaign