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Saint Laurent

Saint Laurent Summer 2026 Campaign
Date

Feb 2026

Description

The Saint Laurent Summer 2026 campaign leans into an editorial aesthetic, capturing a series of portraits set against arid, coastal backdrops. Under the creative direction of Anthony Vaccarello, the imagery utilises bright, direct natural light to accentuate fabric textures and metallic finishes across the collection. Photographed by Glen Luchford, the campaign features styling by Lotta Volkova, with hair by Duffy and makeup by Dick Page. The visual narrative is defined by a clean, horizontal composition style, incorporating elements of analogue film to maintain a sharp, deliberate focus on the silhouettes and classic automotive details.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Context

Advertising Campaign

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