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Model wearing a voluminous dark textured coat against a plain white studio backdrop for Rotate FW24 collection
Model wearing a voluminous dark textured coat against a plain white studio backdrop for Rotate FW24 collection

Rotate ROTATE FW24 2024

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The Rotate FW24 campaign centers on architectural outerwear silhouettes, presenting a focused look at the season's collection. Captured against a minimalist backdrop, the imagery leans into an editorial aesthetic that highlights garment construction through clean studio lighting. Creative directors Jeanette Madsen and Thora Valdimars helm the visual direction, working alongside photographer Polina Vinogradova to document the collection. The production features styling by Maria Barsoum, with hair by Marianne Jensen and makeup by Vilde Feste, showcasing model Angie Yien in a series of textured, voluminous looks.

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