Vogue Scandinavia: Keep Cool

Brand

Vogue Scandinavia

Date

Apr 2025

Description

Vogue Scandinavia presents 'Keep Cool,' a fashion editorial project that explores the textural intersection of premium denim and structured leather. Through a series of minimalist studio and architectural settings, the work leans into a deliberate, clean aesthetic that highlights sharp tailoring and industrial hardware. Photographer Jonas Huckstorf captures model Mami Akol in a range of layered, monochromatic ensembles. The imagery utilizes soft, natural light and analogue film techniques to draw out the varied material finishes of the garments, from the heavy grain of black leather to the varied washes of acid-treated denim. Fashion editor and stylist Maria Barsoum grounds the series in a contemporary, sculptural approach, complemented by precise makeup by Anya de Tobon.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black

Context

Editorial