rhode Skin: Rhode Skin - Peptide Lip Tint
Brand
Date
May 2024
Description
rhode Skin presents a product campaign for its Peptide Lip Tint, captured by photographer Casey Zhang. The series focuses on the tactile nature of the cosmetic tubes, juxtaposing the packaging against various physical textures including espresso-stained porcelain, melting ice cream, and fresh fruit frozen within ice cubes. The imagery utilizes a clean, minimalist aesthetic with soft, diffused lighting to highlight the product’s glossy finish. By pairing the lip tint with culinary elements, the project leans into a playful yet structured visual language that emphasizes the product's sleek design and material quality.
Style
Vertical, Commercial, Clean
Techniques
Soft Light
Industries
Background
White Seamless
Context
Advertising Campaign
Associated creatives
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