Group of four models in avant-garde styled attire and dramatic hairstyles posing against a solid white background.

Two female models posing in textured winter coats and hats against a plain white background for Zara Re-form project.

Close-up portrait of a model wearing a black hat with a brown rosette and a faux-fur collared coat against white

Three fashion models posing against a white studio background wearing layered designer outfits and heeled shoes.

Two models posing closely in Zara Re{form} campaign wearing tailored jackets, patterned hats, and neck scarves against white.

Two models wearing dark coats and cloche hats posing together against a plain white background.

Four fashion models posing together against a plain white background wearing avant garde clothing with textured fur and sheer fabrics

Two models wearing avant-garde historical-inspired attire and dramatic neckwear against a clean white background.

Two models posing against a white background wearing dramatic avant-garde attire with glossy black coats and purple skirts.

Close-up portrait of two models wearing blue lipstick and high fashion clothing against a white background

Two fashion models posing against a white background, wearing bold colorful garments and metallic accessories.

Close-up portrait of two models wearing sparkly blue lipstick and textured apparel against a plain white background

Three fashion models posing against a white studio backdrop, wearing avant-garde clothing by designer John Galliano for Zara.

Model with voluminous textured hair wearing a teal satin camisole and black jacket against a white background

Model in black sheer ruffled dress with voluminous textured hair against a bright white background

Group of seven models wearing avant-garde black attire and blue lipstick against a clean white background.

Portrait of two models with elaborate hairstyles and blue lipstick wearing black garments against a white background

Two fashion models posing together against a bright white seamless background wearing avant-garde layered clothing and hats

Two models wearing dark hats adorned with fabric rosette flowers and layered textured garments against a plain white background

Two female models in avant-garde styled Zara clothing posing against a bright white background.

Zara Re{form} 2026

About

Zara presents Re{form}, a high-fashion editorial campaign that captures a theatrical conceptual narrative through the lens of photographer Steven Meisel. The project showcases avant-garde apparel designed by John Galliano, defined by complex layering, structured tailoring, and a mix of rich materials including lace, tulle, satin, and faux fur. Set against a minimalist, clean white studio backdrop, the imagery leans into a high-contrast aesthetic. Karl Templer’s styling complements the collection with dramatic silhouettes, expressive hair textures, and bold makeup choices—most notably a recurring metallic blue lip. The campaign features models including Lulu Tenney and Thomas Riguelle, whose dynamic poses emphasize the intricate craftsmanship and sculptural details of the garments.