Recharger Unwind: Brand Identity
Brand
Date
Dec 2021
Description
The Recharger Unwind brand identity project, designed by Caserne, establishes a cohesive visual language for an immersive commercial experience. The environmental graphic design integrates bold, large-scale white typography with vibrant, warm-toned gradient panels in red, yellow, and orange. Applied across a modern architectural facade, the signage utilizes clean lines and high-contrast elements to ground the installation within its urban context. The design system features circular motifs and abstract patterns, creating a tactile presence across both storefront windows and directional signage.
Style
Horizontal, Commercial, Warm
Techniques
Typography
Context
Advertising Campaign
Associated creatives
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