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Recharger Unwind

Brand Identity
Date

Dec 2021

Description

The Recharger Unwind brand identity project, designed by Caserne, transforms the exterior and storefront architecture through environmental graphic design. The system leans into bold, geometric typography and high-contrast signage to anchor the brand presence within the urban landscape. Throughout the installation, Caserne employs a vibrant color palette featuring warm orange, red, and yellow gradients. These saturated elements are paired with clean architectural lines to create an immersive visual presentation that integrates across building glass and metal facades. The work utilises a mix of large-scale typography and abstract circular patterns, relying on natural light to highlight the depth of the gradient graphics.

Style

Horizontal, Commercial, Warm

Techniques

Typography

Context

Advertising Campaign

Associated creatives

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