Ralph Lauren: Who You Love
Brand
Date
May 2023
Description
Ralph Lauren presents Who You Love, a lifestyle commercial campaign capturing an array of intimate, multi-generational family moments. The project leans into a documentary-style narrative, moving between cozy domestic interior settings and expansive coastal landscapes to highlight human connection. Produced by Golden Projects, the work utilizes warm, natural light and careful color grading to create an accessible, clean aesthetic. The film focuses on candid live-action vignettes, emphasizing movement and spontaneous interaction throughout the sequence.
Style
Lifestyle, Horizontal, Warm, Clean
Techniques
Natural light
Industries
Context
Advertising Campaign, Brand Film / Corporate Video
Associated creatives
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