Ralph Lauren: Summer Capsule - Summer Suit
Brand
Date
May 2021
Description
Ralph Lauren presents a focused campaign for its Summer Capsule, spotlighting the season's tailoring through a vibrant yellow trouser suit. The fashion film centres on a model styled in a structured blazer and matching trousers, layered over an open floral blouse. Executed with a live-action technique, the production employs multiple exposure effects to create layered, dynamic visuals against a neutral backdrop. The use of soft lighting serves to emphasize the fluid textures of the garments throughout the commercial project.
Style
Horizontal, Commercial, Warm
Techniques
Multiple exposure, Natural light
Industries
Color
Mustard
Background
White Seamless
Context
Advertising Campaign
Associated creatives
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