Ralph Lauren: Ralph Lauren x AO
Brand
Date
Feb 2026
Description
Ralph Lauren presents a multifaceted fashion campaign that bridges the worlds of luxury resort-wear and high-performance sport. The project documents a collaborative campaign shoot, capturing models in tailored blazers and knitwear within a stadium environment. Produced by agency Powered by Nine, the campaign utilizes a clean editorial aesthetic that frames the collection through both static imagery and dynamic, behind-the-scenes video. The work highlights the process of editorial creation, moving between live-action capture and the final printed pages.
Style
Editorial, Horizontal, Clean
Techniques
Drone footage
Industries
Event
Australian Open
Color
Pure White
Navy
Camel
Background
Sports Venue
Context
Backstage / Behind the Scenes
Associated creatives
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