Ralph Lauren presents a campaign for Polo Deep Blue, a fragrance release that taps into a high-energy maritime aesthetic. The film moves through a series of coastal settings, pairing expansive shots of open water with the action of sailing and surfing against a tropical backdrop.
Captured with live-action technique and drone footage, the visuals lean into a cinematic atmosphere. Warm natural lighting highlights the product, framing it within the context of an adventurous coastal narrative.