Narrow two-story building on a street corner with a large glass skyscraper in the background under an overcast sky.

Monochrome fashion portrait of a model wearing a zippered utility jacket against an urban building exterior background.

Model wearing a dark long-sleeve top and blue denim jeans standing on an asphalt lot in front of a pale building.

Model wearing a blue denim jacket and matching skirt holding a dark furry muff outdoors in front of a modern glass building

Model walking on an asphalt street in front of a dark building with a tall vertical reflective pillar.

Two models standing outdoors in a desolate landscape before a small two-story building for the Snow Crash project.

Model wearing a zip hoodie and jeans standing outdoors in front of a large modern building

Large modern building with exposed metal framework standing on stilts above a sandy beach and ocean under an overcast sky.

Model standing on a city sidewalk beneath a concrete awning next to a traffic signal post for Snow Crash

Model in a long red puffer coat leaning against a yellow post outdoors on an asphalt street with buildings behind

A beige two-story house stands isolated in front of a massive dark paneled wall with a utility pole and sparse trees surrounding it.

High-angle shot of two models walking across a dark paved street marked with white arrows under night lighting.

PUBLIC Editions Snow Crash 2025

About

PUBLIC Editions presents Snow Crash, a fashion editorial project that explores the interplay between contemporary design and stark, industrial environments. The series leans into a cinematic, moody aesthetic, using natural light and analogue film techniques to frame its subjects against the backdrop of urban architecture and sparse, textured landscapes. Captured by photographer Michael Hauptman, the work focuses on a gritty, atmospheric narrative, complemented by styling from Esther Matilla. The editorial features models Cranston Mills and Lain Salazar, with hair by Tamas Tuzes and makeup by Jamal Scott, whose work emphasizes a clean, contoured approach that mirrors the industrial surroundings.