Progressive's Pump Talk commercial spot features a comedic interaction set at a gas station, contrasting a casual encounter between two men loading dirt bikes with a breakdown of social etiquette by Dr. Rick. The project relies on a clean, live-action technique to deliver the dialogue-driven narrative.
Produced by Moxie Pictures with agency work from Arnold Worldwide, the spot integrates post-production and VFX expertise from Cosmo Street, Zero VFX, and The Color Refinery. Audio elements were handled by Soundtrack Group and JSM Music to round out the horizontal commercial format.
