Progressive's latest commercial spot, 'Tom,' shifts focus to the nuances of daily office life. The film observes colleagues navigating standard workplace dynamics within breakroom and conference settings, utilizing a clean, live-action approach to capture everyday professional interactions.
With post-production and VFX handled by Brickyard, the project leans into a realistic aesthetic. The cinematography employs soft, natural lighting and neutral interior tones to maintain a grounded, corporate atmosphere across the horizontal-format commercial.
