Progressive: PAWlicy
Brand
Date
Dec 2025
Description
Progressive explores pet care coverage in its latest commercial, PAWlicy. The spot takes place at an outdoor pop-up clinic and adoption event, focusing on the company's approach to pet insurance through live-action footage. Produced by NuContext Creative, the narrative follows team members in branded attire as they navigate the logistics of the event and engage with pet owners and their animals. The production utilizes a clean aesthetic to highlight the interactions at the examination table.
Style
Horizontal, Commercial, Clean
Industries
Color
Pure White
Cobalt
Background
Street
Context
TVC / TV Commercial
Associated creatives
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