Prada: The Prada Galleria campaign
Brand
Date
Oct 2025
Description
Prada presents a cinematic campaign for the Prada Galleria handbag, starring Scarlett Johansson. The project transitions between urban settings, including a high-rise rooftop and a historic antique shop, to highlight the collection's focus on luxury leather goods and tailored outerwear. Directed through a lens of clean, live-action storytelling, the film utilizes rich colour grading and natural light to draw out the tactile details of the leather accessories and seasonal surroundings. Partner Films provided the production for the series.
Style
Horizontal, Cinematic, Clean
Techniques
Natural light
Industries
Color
Jet Black
Camel
Background
Rooftop
Context
Advertising Campaign
Associated creatives
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