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Prada: Spring / Summer 2021

Brand
Prada
Date

Nov 2025

Description

Prada explores themes of perspective and connectivity in its Spring / Summer 2021 campaign. The project centers on a series of models navigating a multi-camera rig, where live-action footage is layered with monitors reflecting close-up perspectives of the subjects. This editorial approach utilizes high-contrast monochrome backgrounds to isolate the collection’s layered silhouettes and vibrant outerwear pieces. The production relies on a clean, technical visual language, using fragmented framing to examine the relationship between the viewer and the subject. By integrating multi-screen compositions with direct-to-camera interaction, the campaign highlights the tactile details of the collection through a structured, clinical lens.

Style

Editorial, Vertical, Clean

Industries
Luxury Fashion Houses
Color
Lemon
Jet Black
Crimson
Background

White Seamless

Context

Advertising Campaign

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