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Prada: Pre-Fall 2020

Brand
Date

Oct 2025

Description

Prada explores high-contrast visual narratives in this fashion campaign for their Pre-Fall 2020 collection. The film, produced by Partner Films Paris, positions a lone figure within a stark, desert landscape, juxtaposing minimalist attire with surrealist elements. The production utilizes artistic animation and VFX to integrate vivid green color washes against a monochromatic backdrop. This composition blends a nostalgic aesthetic with modern technical precision to highlight the seasonal collection.

Style

Artistic, Vertical, Nostalgic

Techniques

Animation, VFX / visual effects

Color
Pure White
Forest Green
Background

Desert

Context

Advertising Campaign

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