Prada
Prada F/W25 Eyewear Campaign
Brand
ProjectPrada F/W25 Eyewear Campaign
Date
Aug 2025
Description
The Prada F/W25 Eyewear campaign presents the latest seasonal collection through a series of editorial portraits. Under the creative direction of Ferdinando Verderi and captured by photographer HART LËSHKINA, the campaign focuses on the structural details of the eyewear range within a clean, minimalist studio setting. Styling by Olivier Rizzo complements the accessories, with a lineup of models framed against stark white backdrops. The work emphasizes the design language established by Miuccia Prada and Raf Simons, utilizing sharp studio lighting to define the metallic and oval frames. Casting for the production was led by Ashley Brokaw.
Style
Editorial, Horizontal, Clean
Industries
Eyewear
Background
White Seamless
Context
Advertising Campaign
Associated creatives
Miuccia PradaDesigner
Raf SimonsDesigner
HART LËSHKINAPhotographer
Ferdinando VerderiCreative Director
Olivier RizzoFashion Editor/Stylist
Ashley BrokawCasting Director
Awar OdhiangModel
Caitlin SoetendalModel
CirilloModel
Constanze Van RosmalenModel
Dobi MazurekModel
Nand QuivreuxModel
Noor KhanModel
Peris AdolwiModel
Ruyu ChenModel
Saliou SeckModel
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