The Prada Fall/Winter 24 collection campaign presents a disciplined study of texture and form within the luxury fashion sector. Photographed by Marco Lessi, the series of portraits features creative direction from Miuccia Prada and Raf Simons, focusing on the interplay between structured tailoring and intricate grooming details. The work leans into a clean, editorial aesthetic, utilizing natural light and neutral studio backdrops to highlight high-fashion garments such as velvet headwear, tweed jackets, and avant-garde eyewear.
The campaign features styling by Olivier Rizzo, with meticulous hair artistry by Guido Palau and makeup by Lynsey Alexander. Casting by Ashley Brokaw brings together a diverse ensemble of models to showcase the collection's precision and tactile quality.
