Prada: Prada A/W25 Eyewear Campaign

Aug 2025

Prada presents the A/W25 Eyewear campaign, a series of portraits captured by photographer duo HART LËSHKINA. Developed under the creative direction of Ferdinando Verderi, the imagery focuses on the architectural lines of the season's metallic eyewear collection against a clinical, bright white backdrop. The project features styling by Olivier Rizzo, utilizing a minimalist aesthetic to maintain focus on the accessories. With casting by Ashley Brokaw, the campaign centers on intimate, tight-framed portraiture that highlights gradient lenses and material detail through even, high-key studio lighting.

Horizontal, Clean

White Seamless

Advertising Campaign