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Prada: Holiday 24

Brand
Prada
Date

Dec 2024

Description

Prada presents its Holiday 24 campaign, a high-energy series of visuals showcasing the season's luxury apparel and leather accessories. The production leans into a bold, monochromatic red aesthetic, pairing classic editorial framing with whimsical design elements such as futuristic objects and brand-specific motifs. Developed alongside ArtPartner, the campaign utilizes a clean, live-action technique to highlight the collection's intricate material details. The project was brought to life through production support from Partner Films Paris and Blink/Blinkink, with post-production and VFX handled by tenthree, OkayStudio London, and Coffee & TV US. C/O AGENCY provided the project's sound design.

Style

Horizontal, Commercial, Saturated, Clean

Industries
Luxury Fashion Houses
Color
Jet Black
Pure White
Crimson
Background

Set-dressed

Context

Advertising Campaign

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