Prada’s Holiday 2025 campaign explores winter aesthetics through a series of cinematic portraits. Featuring actor Letitia Wright, the imagery leans into a cool, nostalgic atmosphere, placing subjects within snow-covered forest settings.
Photographer Glen Luchford captures the collection against stark, wintry landscapes, pairing vintage automotive elements with the brand's contemporary accessories. The campaign highlights seasonal outerwear and nylon goods through a soft light lens.