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Prada: Holiday 2024

Brand
Date

Oct 2025

Description

Prada presents its Holiday 2024 campaign, a commercial project produced by Partner Films Paris. The work centers on a series of interactions staged against a high-contrast red backdrop, highlighting the brand’s latest accessories collection. The film showcases various models alongside playful set elements, such as a large teddy bear sporting a signature bucket hat. The aesthetic leans into a clean, polished look, with lighting chosen to emphasize the metallic hardware and detailing on black leather handbags. This campaign utilises live-action techniques to frame the brand's seasonal offerings.

Style

Horizontal, Commercial, Clean

Color
Jet Black
Pure White
Gold
Background

White Seamless

Context

TVC / TV Commercial

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