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Prada: Fall / Winter 2020

Brand
Date

Nov 2025

Description

Prada presents its Fall/Winter 2020 collection through a cinematic showcase that spans runway looks, backstage preparations, and archival pieces originally debuted in Milan. The fashion film documents the season's aesthetic, which balances structured outerwear against more fluid silk garments, including pajama shirts featuring water lily prints and gold metal headbands. The visual approach relies on a clean, editorial composition that transitions between tight product close-ups and wider portraiture. By utilizing a live-action technique set against minimalist studio and backstage backdrops, the film emphasizes the intricate tailoring and material details of the collection. Production for the project was provided by Partner Films New York.

Style

Editorial, Horizontal, Clean

Event

Fashion Week

Color
Jet Black
Pure White
Background

White Seamless

Context

Advertising Campaign

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