Poppi delivers a humorous commercial spot featuring Jake Shane, capturing the transformative experience of opening a can of the soda. The project leans into a cinematic visual style, employing live-action technique layered with VFX to shift the setting from a standard airplane cabin to a surreal, vibrant first-class environment.
Developed in collaboration with agency MIRIMAR and production house RadicalMedia US, the piece maintains a warm, stylized aesthetic throughout. The narrative focuses on the immediate impact of the product within an elevated, imaginative travel context.
