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Vince: Vince by Charlotte Lapalus

Brand
Date

Jun 2025

Description

Vince partners with photographer Charlotte Lapalus for a coastal-inspired editorial campaign. The series centers on clean silhouettes and tactile textures, grounding the brand's designer fashion pieces in a serene, natural environment. Featuring model Helena Severin, the imagery utilizes a monochrome and warm aesthetic, leaning into minimalist composition and stark natural light to highlight fabric drape and architectural tailoring. Casting was directed by Leila Azizi, with the project spanning intimate portraits and still-life captures that emphasize material quality.

Style

Editorial, Vertical

Techniques

Natural light

Context

Advertising Campaign

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