Homesense
Pillows
Brand
ProjectPillows
Date
May 2026
Description
Homesense presents a retail commercial for their latest cushion collection, featuring a central subject surrounded by an array of colorful pillows. The project leans into a cozy, domestic aesthetic, set within a wood-paneled interior illuminated by warm table lamps. Developed in collaboration with agency FIG, the production was handled by SMUGGLER and Soft Citizen. The piece incorporates live-action technique and a distinctive golden hour color palette. Post production and visual effects for the spot were completed by Max Cooper.
Style
Horizontal, Commercial, Warm, Golden Hour
Industries
Department Stores
Color
Cobalt
Chocolate
Golden Yellow
Background
Living Room
Context
TVC / TV Commercial
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