Homesense
Glass
Brand
ProjectGlass
Date
May 2026
Description
Homesense brings a festive touch to the holiday season with their commercial film, Glass. The project, produced by SMUGGLER with support from Soft Citizen and agency creative from FIG, channels a celebratory aesthetic through a meticulously staged, symmetrical composition. The film centers on an elderly woman amidst a backdrop of paneled interiors, toast-ready glassware towers, and intricate tablescapes. Featuring post-production and VFX work by Max Cooper, the spot utilizes warm, ambient lighting to create a nostalgic, cinematic atmosphere.
Style
Horizontal, Cinematic, Warm, Nostalgic
Industries
Big Box Retail
Event
Christmas
Color
Camel
Pure White
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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