Piaget

Dec 2024

Piaget celebrates Ramadan 2021 with a commercial campaign that juxtaposes vast desert landscapes with polished, modern interiors. The film highlights the brand's fine jewellery, specifically focusing on diamond rings, gemstone necklaces, and gold watches through a lens of refined texture and light. Produced by Rush, the project employs a live-action technique to capture the interplay between heritage and contemporary style. The narrative moves through golden hour lighting and mirrored settings, emphasizing the clarity and craftsmanship of the pieces.

Horizontal, Commercial, Clean, Golden Hour

Jewellery

Advertising Campaign