PepsiCo: Tesla Trucking
Brand
Date
Apr 2026
Description
PepsiCo showcases its latest electric semi-truck fleet in this commercial production directed by Toby Jacobs. The project highlights the operational integration of sustainable logistics, focusing on charging infrastructure, vehicle branding, and the driver experience. The film utilizes a live-action technique to document modern commercial transport. Shot entirely in natural light, the sequence captures the fleet in clear daylight, emphasizing the clean aesthetic of the electric vehicles through close-up angles and fluid motion.
Style
Horizontal, Commercial, Clean
Techniques
Natural light
Industries
Color
Royal Blue
Pure White
Background
Carpark
Context
Brand Film / Corporate Video
Associated creatives
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