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Peloton, Google: Original

Date

Apr 2024

Description

Peloton and Google collaborate on this original commercial spot, which explores the intersection of active lifestyles and mobile technology. The project features a series of dynamic workout sequences transitioning between outdoor woodland environments and contemporary indoor studio spaces. With production led by The Deli, the film utilizes a live-action technique to showcase a subject navigating fitness routines alongside a foldable dual-screen device. The visual execution balances natural sunlight during outdoor segments with focused, controlled lighting, highlighting the portability and integration of the tech within a high-energy fitness context.

Style

Horizontal, Commercial, Action

Industries
Context

Brand Film / Corporate Video

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