Peloton: Let Yourself Run
Brand
Date
Sep 2026
Description
Peloton’s 'Let Yourself Run' commercial features Miley Cyrus in a cinematic, live-action spot directed by Erin Woods. The production channels a gritty, high-contrast atmosphere, utilizing natural and fluorescent lighting within a retro-styled gym setting. Developed by Peloton Brand Studio, the campaign centers on a performance-focused treadmill experience. The visual language leans into a clean, cinematic aesthetic to emphasize the kinetic movement of the artist, supported by cinematography from Ben Carey.
Style
Horizontal, Cinematic, Clean, Gritty
Industries
Fitness
Color
Jet Black
Background
Gym
Context
TVC / TV Commercial
Associated creatives
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