Peloton’s 'Let Yourself Run' commercial features Miley Cyrus in a cinematic, live-action spot directed by Erin Woods. The production channels a gritty, high-contrast atmosphere, utilizing natural and fluorescent lighting within a retro-styled gym setting.
Developed by Peloton Brand Studio, the campaign centers on a performance-focused treadmill experience. The visual language leans into a clean, cinematic aesthetic to emphasize the kinetic movement of the artist, supported by cinematography from Ben Carey.