Peloton
Peloton Instructor I Camila Ramon
Brand
Date
Apr 2026
Description
This fitness campaign for Peloton profiles instructor Camila Ramon, capturing her personal transition from Buenos Aires to Miami through a blend of lifestyle portraiture and training sequences. The project utilises a cinematic approach, alternating between warm, golden hour studio lighting and high-contrast, black-and-white performance footage. The narrative incorporates personal archival material alongside live-action coaching sessions. Heavy Duty Projects provided the music and sound design to accompany the sequences, which transition from high-energy stationary cycling to reflective, candid portraits.
Style
Vertical, Cinematic, Warm, Golden Hour
Techniques
Slow motion
Industries
Fitness
Color
Sage
Golden Yellow
Background
Set-dressed, Sunset Sky
Context
Brand Film / Corporate Video
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.