Paddy Power: Wrong Name
Brand
Date
Apr 2025
Description
Paddy Power presents a commercial spot for their Games division, capturing an intimate dialogue between two men set against the backdrop of a busy hospitality venue. The film leans into a documentary-style approach, utilizing natural light and a minimalist framing to keep the focus on the interaction between the subjects. Developed by agency BBH London with production handled by MindsEye, the spot maintains a candid tone within a restaurant setting. Post-production and VFX were managed by ELMNTL and Electric Theatre Collective, with sound design by GCRS to round out the project.
Style
Documentary, Horizontal, Minimalist
Techniques
Natural light
Industries
Color
Jet Black
Beige
Background
Bar
Context
TVC / TV Commercial
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