Paddy Power
Nobody Does Football Better Than US
Brand
Date
Jun 2026
Description
Paddy Power channels the clash of global football cultures in this comedic commercial campaign, 'Nobody Does Football Better Than US.' The spot leans into the contrast between stateside sports spectacle and traditional British football fandom, utilizing high-energy editing and saturated lighting to bridge the two worlds. Featuring performances from Rob Lowe, Danny Dyer, and Peter Crouch, the live-action production oscillates between expansive stadium settings and local pub environments. The campaign was developed by BBH London.
Style
Humorous, Horizontal, Commercial, Saturated
Industries
Gambling
Color
Jet Black
Pure White
Background
Sports Venue
Context
TVC / TV Commercial
Associated creatives
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