OM130
Brand Identity






Mar 2021
The OM130 brand identity project establishes a comprehensive visual language spanning physical packaging and digital interfaces. The design system utilizes a distinct color palette of purple, red, and white, anchored by clean, modern typography and minimalist layouts that emphasize geometric rhythm. Through consistent application of custom serif and script fonts, the work communicates a structured aesthetic across various mediums. Execution includes a range of 3D renders and motion graphics that define the brand’s graphic presence. The project features studio-lit product packaging, UI illustrations for mobile, and fluid animated typography sequences. Development of the visual system was a collaborative effort involving creative partners Vanderbrand, Studio Najbrt, Tuman Studio, and UNWIND.
Horizontal, Commercial, Graphic