Old Navy: Old Navy Denim 2025 Campaign

Aug 2025

Old Navy presents its 2025 denim collection through a studio-led campaign that emphasizes versatility in casual wear. Creative director Jason Duzansky oversees the project, which highlights a modern take on high street fashion staples through a clean, commercial lens. The series features photography by Philippe Jarrigeon, showcasing the collection’s focus on indigo denim paired with patterned knitwear. The visuals utilize a white seamless backdrop and soft lighting to maintain a consistent aesthetic across the project. Styling by Elissa Santisi coordinates the layered silhouettes, complemented by hair styling from Lucas Wilson and makeup by Aaron de Mey. Set design by Jack Flanagan rounds out the production, which stars Grace Elizabeth, Laura Reyes, River Viiperi, and Tess McMillan.

Vertical, Commercial, playful, Clean

Soft Light

White Seamless, Residential Building

Advertising Campaign