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Old Navy

Old Navy Denim 2025 Campaign
Date

Aug 2025

Description

The Old Navy Denim 2025 campaign highlights the brand's latest seasonal collection through a series of crisp studio portraits. The imagery centers on clean, high-contrast compositions that bring focus to the textile details of the indigo denim and knitwear. Directed by creative director Jason Duzansky and captured by photographer Philippe Jarrigeon, the project leans into a playful aesthetic. The styling, curated by fashion editor Elissa Santisi, features a diverse cast including Grace Elizabeth, Laura Reyes, River Viiperi, and Tess McMillan. Technical production was rounded out by hair stylist Lucas Wilson, makeup artist Aaron de Mey, and set designer Jack Flanagan.

Style

Vertical, Commercial, playful, Clean

Techniques

Soft Light

Industries

High Street Fashion

Color
Navy
Emerald
Background

White Seamless, Residential Building

Context

Advertising Campaign

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