Old Navy: Most Wanted Denim
Brand
Date
Sep 2026
Description
Old Navy presents 'Most Wanted Denim,' a commercial spot featuring rapper Cardi B. The film channels a humorous, behind-the-scenes aesthetic, capturing the talent as she interacts with the production crew regarding the logistics of a car-focused shoot. Utilizing live-action technique alongside green screen and chroma key compositing, the commercial blends studio sets with desert backdrop plates to showcase the denim collection. The production highlights the range through playful staging and active dialogue, set against the backdrop of a vintage convertible.
Style
Horizontal, Commercial, Humorous, Clean
Techniques
Green screen / chroma key
Industries
High Street Fashion
Color
Navy
Pure White
Background
Set-dressed
Context
TVC / TV Commercial
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.