Officine Générale: Officine Générale S/S 2025 Campaign
Brand
Date
Feb 2025
Description
Officine Générale presents its S/S 2025 fashion campaign, a series of editorial images captured by photographer Valentin Hennequin. The project leans into a classical aesthetic, juxtaposing tailoring against architectural fragments and stone statuary. Creative direction by Nina Haverkamp guides the visual narrative, which features models Isha Senghore and Matthew Seymour. The compositions employ a distinct collage effect, using neutral, desaturated grey-toned panels and diagonal borders to frame the collection. Fashion styling by Yumna Mirza complements the clean lighting, with grooming support from hair stylist Perrine Rougemont and makeup artist Miki Matsunaga.
Style
Editorial, Vertical, Desaturated, Clean
Industries
Color
Pure White
Medium Grey
Caramel
Background
Gallery
Context
Advertising Campaign
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