NRA

May 2026

NRA presents the Hero Edit, a design study for the National Restaurant Association Expo that showcases the architectural development of an experiential exhibition booth. The project outlines the layout and planning phase for a pop-up space anchored by a polished Airstream trailer, custom wooden beverage bars, and open-format seating areas. The process is documented through a collection of 3D render / CGI assets and technical blueprints. These materials trace the build from conceptual floor plans to the finished installation on the convention floor, where string lighting, integrated greenery, and bespoke signage define the environment. Post-production and VFX work were completed by 9iFX Studios to refine the visual representation of the booth's final commercial layout.

Horizontal, Commercial

3D render / CGI, VFX / visual effects

Festivals & Events

Shopping Mall

Brand Film / Corporate Video